Top 5 Career Opportunities in Digital Marketing Course
Today, while speaking of the growth of any business, Digital Marketing is the one and only! From small businesses to top companies of the world, every brand is looking to get into the vast realm of digital marketing with their unique strategies. As the outreach and possibilities of digital marketing are not confined to something defined, businesses need a range of digital marketing experts and skill sets to stand out in the competition.
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Why Digital Marketing as a Career?
Careers in digital marketing are in the mainstream with ample opportunities across all the fields. Now, digital marketing is the only fastest growing industry with the great potential for upbringing small scale to large businesses. The best part about Digital marketing is that it encompasses both creative as well as technical aspects. So, it will never get out of trend when it comes to growing businesses online. Companies wisely chose to be with digital marketing so that they won’t sink in the tight competition among emerging businesses. Now, you’ve entered digital marketing and are you wondering about the top career opportunities in Digital Marketing?
Top Careers in Digital Marketing
- PPC EXPERT – A PPC Expert or Pay-Per-Click Specialist is a digital marketing professional who works on paid online advertising campaigns. They are responsible for creating and executing impactful online advertising campaigns through Google AdWords and other online tools. For each time someone clicks on the advertisement, advertisers pay a specific fee. With their expertise, PPC Experts are said to maximise the result of the online campaigns of the company. The average salary of a PPC Expert ranges between 2.5 lakhs to 7 lakhs, with the right experience and knowledge. The attractive salary package and the decision-making ability of the job role makes it one of the top careers in digital marketing, always.
- SEO ANALYST – SEO Analyst is one of the most preferred careers in digital marketing. Search Engine Optimization is the core of all the activities on the website. By analyzing the performance of the website and other platforms, SEO Analysts apply the right SEO strategy for their business. The primary responsibility of an SEO Analyst is to apply necessary SEO tactics on the website to drive organic traffic. Research keywords, analyze content structure and drive traffic are some of the other responsibilities of an SEO Analyst. To become an SEO Analyst, one should possess proven experience in ranking websites to the top. Average salary an SEO Analyst can earn in India is in between 2 lakhs to 5.4 lakhs.
- CONTENT STRATEGIST – We are all open to the words that content is the king. But we would like to correct it. Because, this so-called well crafted content is the result of the time someone has spent to research and produce it. And that someone behind the success of that content is called a Content Strategist. A content strategist plans, writes/creates, and proofread the content so that it will come out with the most desirable result. The major responsibilities of a content strategist is to create compelling content and distribute it across the right platforms. The average salary of a content strategist ranges between 2.7 lakhs to 10 lakhs, according to the expertise and experience in the field.
- WEBSITE DEVELOPER – Remember that beautiful website that pops up on your mind whenever you think of creating one for yourself? And have you ever thought of those passionate website developers behind your amusements?A website can become the identity of a brand! Creating attractive and mobile-friendly websites require both skills and expertise. An average Web Developer earns a salary between 5 to 6 lakhs in India nowadays and has become one among the top job roles today. Getting into a Web Development career is worth it for today and for the future.
- SEO CONTENT WRITER – The role of an SEO Content Writer is distinct as it requires both creative as well as technical aspects of writing. If you are someone who is passionate about weaving brands with words, and is able to handle the technicality behind website traffic, organic reach, and creation of optimized content, try your luck to get into SEO Content Writing. It is among the high-paying jobs in Digital Marketing. The salary of an SEO Content Writer comes in between 3 lakhs to 6 lakhs with an average annual salary of 4 lakhs per annum. The job role offers significant growth in salary, depending on one’s experience, skills, and industry value.
How to Start Your Digital Marketing Career?
Digital Marketing is growing, day by day. Whether it’s a small company or a large one, every sector needs digital marketing and digital marketers. Join the large space. Start from the basics, join a course, find what excites you while practising, build a portfolio, and practise consistently. Being open to learning helps you stay informed of the industry trends. Learn and repeat, that’s the only way you can fit into the world of digital marketing.
Conclusion
As we wrap up for now, it is clear that Digital Marketing will be growing to new heights in the future. So, acquiring a job in the digital marketing field now can make your journey more swift.
If you are still confused about finding the right path in Digital Marketing, enroll yourself on our three-month digital marketing course and learn Pay-Per-Click, Search Engine Optimization(SEO), Social Media Marketing, Web Development, and all the aspects of Digital Marketing from Agency Experts. We provide Agency-based Digital Marketing courses in Kerala. We are CDA, Kerala’s first and largest Agency-based digital marketing Institute.