Master Digital Marketing in UAE: Insights into Course, Industry Demand, Salaries & Future Prospects
UAE is a land of opportunities, and so is digital marketing and its career opportunities there! This rapidly evolving digital age has conquered Dubai as well. In the case of digital transformation, Dubai is far more forward than any other country in the world. And so, educating the youth about the evolving digital landscape is also important. Dubai has got the best digital marketing courses ever.
This article is all about the features of digital marketing courses in UAE and how one can set up a digital marketing career in UAE.
Table of Contents
Which is the best digital marketing course in UAE?
CDA Academy stands out as the best digital marketing course in UAE with an advanced curriculum, expert mentors, international certifications, 100% placement assistance, and lifetime access to the community. Their faculties, who are industry experts can contribute a lot to developing your digital marketing skills and prospects.
Here, they provide exclusive opportunities to network with industry professionals and tech giants to open your doors to the best digital marketing careers in Dubai, UAE. CDA Academy’s niche-oriented classes help you choose the best career path according to your interests to thrive in the UAE career space.
Features of the program:
This 3-month live online digital marketing program is a life-changer for many who aspire to switch their current job roles, homemakers wishing to take a new turn in their life, working professionals looking to upskill their careers, entrepreneurs trying to elevate their business, and students who are confused about choosing between a regular career and a passion-driven career. This in-demand digital marketing program can be taken from anywhere in the world if you have a passion for it.
Syllabus of the program:
The digital marketing program in UAE offers a comprehensive curriculum that covers advanced topics in digital marketing that make every learner the most demanded practising digital marketer. The practical training helps you turn your theoretical knowledge into real-time application. CDA Academy offers 100% practical training to make the learners familiar with practical applications that can contribute more to their professional growth.
How much is a digital marketing course in the UAE?
Usually, digital marketing training in the UAE costs between 2500 to 12,000 AED, depending on the course duration, specialization, mode of learning, and the curriculum they provide. However, CDA Academy provides digital marketing courses from AED 1599 onwards.
Salary Package of a digital marketing expert in UAE:
In UAE, the average salary of a digital marketer ranges between AED 4,000 to AED 12,000 a month. Firms in Dubai provide additional cash compensation as well. However, one can even earn higher, depending on the skills and experience in the field.
On-demand digital marketing careers in UAE:
- Digital Marketing Executive – A digital marketing executive plays a crucial role in developing, implementing, and managing various marketing strategies for a firm. They are responsible for looking after the overall online presence of a brand. If you get into the role of a digital marketing executive, you will be working closely with the brand and communicating various ideas that can be used for the brand to create a strong online presence.
- SEO Specialist – Search Engine Optimization(SEO) is an essential component of digital marketing. It is the technique through which your brand gains visibility across various search engines and social media platforms. To become an SEO Specialist in UAE, one should be able to breathe keywords! Just kidding, you must be well-versed in keyword research and analytics to ‘become a result-oriented SEO Specialist’.
- Social Media Manager – If you are a social media star, this job role is for you. Promoting brands online through social media platforms like Instagram, Facebook, Snapchat, etc is their responsibility. You must find new content ideas and campaign tactics, and use advanced data to grow the online presence of the brand as a social media manager. Creativity is a must for this job title.
- Content Writer – Content is the king. It’s clear that good content wins the digital platforms, and it is evolving day by day. If content marketing began with emotions, now it is the relatability that makes content win the heart! The content writer is responsible for educating the audience on the brand. Writing user-friendly, educational, and captivating content is the key to making our audience remember the brand.
- Pay-per-Click Analyst – Pay-per-click/PPC is an internet marketing technique. Every time someone clicks the advertisement, the advertiser pays a specific fee. They work in the backend to set up and track the performance of every campaign they publish. This way, PPC Analysts can identify the areas of improvement and apply new strategies accordingly.
- E-mail Marketing Manager – From planning to executing, these people are behind a company’s overall email marketing strategy. Through email marketing, they strategically plan to attract new customers with continuous marketing efforts. The emails, newsletters, and other email materials will be planned and targeted at a specific demographic. Nowadays, email marketers are crucial to the success of a company.
- Web Developer – Websites are crucial for the online success of a brand. Web developers play a vital role in creating visually appealing websites with functionality. Developing mobile-friendly websites with 100% loading efficiency is a win-win for them. If you are into coding and web designing, it can help you get placed in a position with high salary packages.
- Graphic Designer – These guys are the visual storytellers! Crafting visually appealing posters and marketing materials are their major responsibilities. The online picture of a brand evolves from their hands. Graphic designers are aesthetic people with lots of ideas through which they convey brand identity. They work consistently with the marketing and content team as content and design align side by side for an effective marketing strategy.
How to get a digital marketing job in UAE?
Acquiring the skills companies in the UAE looking for is the primary thing you must do to land a digital marketing career. Relevant skills and certifications, a strong network, an updated resume, and a strong online presence with proven results are the major things you must consider while thinking of a digital marketing career in Dubai, UAE. Let’s check them in detail.
- Relevant Skills & Certifications – Digital marketing is an ocean of concepts and ideas that help us grow online. Continuous learning is crucial to conquering the realm. By enrolling in a digital marketing program, you will learn major topics like Search Engine Optimization, Social Media Marketing, Web Analytics, Content marketing, and Email marketing. A proper understanding of these concepts lays your foundation in the digital marketing world.
- Strong Network – Networking with industry professionals has a big deal in finding a job opportunity in Dubai. Join social media groups, attend events related to digital marketing to network with industry professionals, and connect with digital marketing experts on LinkedIn.
- Keep Your Resume In-Check – An updated resume is what you must keep as a digital marketer. You must stay updated and keep your resume updated with the relevant skills you gain. One more thing, keep your resume tailored for different roles.
- Your Online Presence Matters – Don’t compromise on your online presence! A strong and proven online presence can contribute positively to your interviews. An updated LinkedIn can be your ticket to a digital marketing career. Create your website and share content that showcases your expertise on social media.
What is the Future of Digital Marketing in UAE?
The digital marketing industry in the UAE is skyrocketing. Everyone who chooses the field has the best future and career paths. Almost 99% of UAE citizens use the Internet and this trend confirms that digital marketing will continue to grow. I mean, the future is digital and nobody wants to stay away from technology and innovation.
Final Note
Digital marketing in UAE is booming and everyone who embraces it will grow exponentially now and in the future. If you are passionate about digital marketing and acquiring a digital marketing career in UAE is your dream, just go for it. This field is ever-evolving with growing career opportunities and scope in the career space.
If you want to learn digital marketing from industry experts, enroll in the best digital marketing course in UAE, the CDA Academy. To know more about us, contact us now.