Content Marketing
The Role of Content Marketing in Conversion Rate Optimisation (CRO)
Chris Baby is a digital marketing strategist based in Kottayam, Kerala, and an alumnus of CDA Academy, Kochi. With a background in Statistics and Computer Science, he focuses on SEO, social media marketing, content strategy, and performance marketing. Through his writing, he shares practical insights on digital marketing, lead generation, branding, and strategies that help businesses strengthen their online presence.